June 2016 Newsletter


June 2016, Issue: 11

June 2016 edition of the Probit newsletter

Dear member of the Probit research panel:

While we continue to develop and carry out new studies, we would also like to share some of our recent results with you – our panel. As always, be on the lookout for survey invitations in the weeks ahead. Your valuable input is necessary and deeply appreciated.

Your views

We recently increased our presence on social media. We encourage you to follow @ProbitInc on Twitter and like us on Facebook where we frequently share more results from surveys you participate in, such as these below.

As you may know, leadership elections for several of Canada’s largest political parties are scheduled to take place next year. When asked who you would support as the leader for the New Democratic Party if the elections were held tomorrow, Olivia Chow led at 29 per cent, followed by Alexandre Boulerice at 18 per cent, and Charlie Angus, Peggy Nash, Paul Dewar, respectively at nine per cent. The remaining candidates received six per cent or less of votes each.

NDP Election Chart

We also asked who you would support as the leader for Conservative Party if elections were held tomorrow. Peter MacKay led at 27 per cent, followed by Kevin O’Leary at 21 per cent, Jason Kenney at 17 per cent, and Maxime Bernier at 11 per cent. The remaining candidates received five percent or less of votes each.

Conservative Election Chart

Panel Questions

A few months ago, we surveyed our panel to find out the sorts of questions you would most like to see in future surveys. We included three of your submissions in our most recent omnibus survey and are happy to share the results with you here:

Panel Question Chart 1
Panel Question Chart 2
Panel Question Chart 3

Thank you again for your submissions and we look forward to reading more of them in our future omnibus surveys!

Congratulations to our Prize Winners!

We would like to offer our congratulations to the winners of our most recent draws, all of whom won cash prizes by taking part in our surveys.

  • D. DJ. – $250 cash
  • P. B. – $250 cash
  • B. P. – $250 cash
  • Anonymous member – $250 cash

Probit: What We Do

The key principle of Probit‘s methodology that distinguishes our panel from others is that the Probit research panel is probability-based. This allows us to accurately project survey data to the total Canadian population versus non-probability opt-in online panels. For more on this subject, please click here.

A Friendly Reminder

Please make sure to add us to your email whitelist to ensure you receive all of our survey invitations. Keep your profile up to date! This will ensure you receive invitations to surveys that are most relevant to you. You can update your profile at anytime by visiting probit.ca or calling Probit at 1.855.288.4932.


Do you have a question about surveys or research? Send us an email at [email protected]

Thank you for your participation; your continued input is essential towards improving Probit and presenting survey results. Be sure to follow us on Twitter, Facebook and LinkedIn for more survey results!

Copyright © 2016 Probit, Inc. Part of EKOS Research Associates